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Year 10 - Citizenship

Why are people concerned by the influence of digital media?

How is social media changing our view of democracy?

Unit Summary

Pupils consider the impact that new forms of media are having on democracy using case studies from the UK and India.

Lesson Summary

You will learn to explain why people are concerned by the influence of digital media.

Key Notes

  • A bad actor uses digital media in negative ways to manipulate people's political beliefs and actions.
  • Deepfakes can be created by AI and used to mislead the public during an election.
  • Digital media can go wrong e.g. information during the Brazilion election and the Cambridge Analtica Scandal.

Vocabulary To Learn

  • digital media: content shared through electronic devices, such as websites, social media, videos and online news platforms
  • bad actor: individuals or groups that engage in harmful, illegal or unethical behavior online, such as hacking, spreading disinformation or manipulating information
  • deepfake: using artificial intelligence to manipulate a video clip or images to create new deceptive content, often with known faces or voices
  • disinformation: false or misleading information deliberately spread to deceive or manipulate people

Common Mistakes To Avoid

  • Students who have less awareness of deepfakes may believe that anything they can see or hear within digital media is true.

3 Quick Questions (With Answers)

1. Explain the lesson in two key points.

A bad actor uses digital media in negative ways to manipulate people's political beliefs and actions. Deepfakes can be created by AI and used to mislead the public during an election.

2. What does this key word mean in this lesson? 'digital media'

content shared through electronic devices, such as websites, social media, videos and online news platforms.

3. Correct this common mistake.

Mistake: Students who have less awareness of deepfakes may believe that anything they can see or hear within digital media is true. Correction: Emphasise the sophistication of deepfakes and consider using the teacher tip to further demonstrate this point.

More Lessons In This Unit

Browse all guides in the Year 10 Citizenship guide library.