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Year 11 - Citizenship

What happens to the media during elections?

What are the different ways we can become involved in politics?

Unit Summary

Pupils build knowledge and understanding of political systems, government, voting and elections. Pupils consider the vast range of political roles, exploring the impact that these roles can have across local communities and wider society and how they can get involved in politics.

Lesson Summary

You will learn to analyse the role of the media during elections and assess how influential it is on election outcomes.

Key Notes

  • Media informs, scrutinises, and helps raise party profiles during elections, with strict rules on spending and fairness.
  • Media sources vary in reliability and bias; critical checking of sources is essential for informed voting decisions.
  • Media can influence elections in ways such as shaping perception, setting the agenda, and amplifying campaign messages.
  • Voters' views, media trust issues, and fact-checking reduce the media's influence on election outcomes.

Vocabulary To Learn

  • media: the different ways we share and receive information on a large scale; this includes things like television, radio, newspapers, and the internet
  • election: the voting process to select a person for a public position
  • bias: having a one-sided view of a person or group; often influenced by personal opinions, beliefs, or experiences

Common Mistakes To Avoid

  • The media always tells the truth, so we can trust everything we see during elections.

3 Quick Questions (With Answers)

1. Explain the lesson in two key points.

Media informs, scrutinises, and helps raise party profiles during elections, with strict rules on spending and fairness. Media sources vary in reliability and bias; critical checking of sources is essential for informed voting decisions.

2. What does this key word mean in this lesson? 'media'

the different ways we share and receive information on a large scale; this includes things like television, radio, newspapers, and the internet.

3. Correct this common mistake.

Mistake: The media always tells the truth, so we can trust everything we see during elections. Correction: The media is not always completely unbiased or accurate. Different media outlets may have their own political leanings or agendas. Stories can be exaggerated or focus on sensational aspects, rather than providing balanced, factual information.

More Lessons In This Unit

Browse all guides in the Year 11 Citizenship guide library.