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Year 10 - Design and technology

Commercial viability: communal areas

Communal areas context

Unit Summary

Pupils will use disassembly to investigate an existing piece of flat-pack furniture, including material sources. They will use this information to inform designs. Pupils will focus on user-centred design to create and develop ideas and then plan the manufacturer for a product.

Lesson Summary

You will learn to identify and understand the factors in making products commercially viable.

Key Notes

  • Commercial viability is whether a product can be made, sold, and make a profit in the real world.
  • Commercial viability helps businesses make decisions about materials, manufacturing, pricing, and marketing.
  • It ensures the product is realistic, meets customer needs, and can compete with similar products in the market.

Vocabulary To Learn

  • commercial viability: the likelihood of a product being successful in its target market and making a profit
  • profit: the money a business earns after paying all its costs
  • target market: the specific group of people a product is designed and sold for

Common Mistakes To Avoid

  • Commercial viability only relates to how well a product works.

3 Quick Questions (With Answers)

1. Explain the lesson in two key points.

Commercial viability is whether a product can be made, sold, and make a profit in the real world. Commercial viability helps businesses make decisions about materials, manufacturing, pricing, and marketing.

2. What does this key word mean in this lesson? 'commercial viability'

the likelihood of a product being successful in its target market and making a profit.

3. Correct this common mistake.

Mistake: Commercial viability only relates to how well a product works. Correction: A product can work well or be aesthetically pleasing, but if it's too expensive to make, doesn't meet market demand, or won't sell at a profit, it isn't commercially viable.

More Lessons In This Unit

Browse all guides in the Year 10 Design and technology guide library.